Let’s face it… Some products we buy are crap! When we get those we should ask for refunds.
However there is a certain type of person that likes to buy ClickBank.com products and ask for a refund. Yes, it’s known it’s pretty easy to get a refund from ClickBank.com
However, if you’re buying products via ClickBank.com and asking for refunds without actually trying the product, and you’re doing it on a regular basis, you better beware.
Here’s why…
I got the following email from one of my readers they other day. (No I will not say who it is. 
)
Hello Liz…
I am unable to order through CB because they said I asked for too many refunds in a short amount of time. It’s not like I can see the book beforehand like you can leaf through them at Barnes and Noble before buying. Anyway, that’s my defense. I never returned ones of real value.
I hope you won’t think I’m terrible for refunding things I knew I couldn’t use. I probably don’t have to tell you that there’s a whole lot of exaggerating in some of the sales letters.
Anyway…I’d like to order your 5 Day Cash Machine. I know you put out quality stuff and that you care about people so I can promise you I won’t ask for a refund.
Could I send you the money via Pay Pal and you could send me the download link?
I would really love to be a part of this.
Thanks.
Name Withheld
Now I thought long and hard about this. My first thought was ya know… Just let her buy it. She’ll probably ask for a refund, but oh well.
Then I thought… You know what… I bitch constantly about people who buy things and never use them. To me it sounds like this person buys something “leafs” through it and asks for a refund.
So I’ve got two points to make here…
1. If you’re not going to actually use something that tells you how to make money online. DON’T BUY IT
2. If you buy things and ask for refunds all the time (even if it’s a good product) stop because ClickBank.com is finally cracking down!
Now please note that it is a very small percentage of people that buy stuff and then turn around and ask for a refund. The lady who sent me that message is probably a great upstanding person who just doesn’t take action.
But if you’re not an action taker, and you’re just buying to refund you’re never going to get anywhere online anyway.
Change your ways…
Start today and do something with all those products you’ve bought and are on your hardrive.
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Leave A Reply (8 comments So Far)
Bryan Toder
1110 days ago
Hi, Liz…
There have been a few products that I bought from a CB vendor and realized that it either (1) stunk or (2) it really wasn’t something that I wanted. Sometimes, it’s just not a “good fit”… but you won’t actually know that until you download it and read it.
I just don’t want that to happen to my products so I am making SURE that my sales letters are clear and real (as are the testimonials).
David Wilkinson
1109 days ago
Glad as hell they’re cracking down at last, but I think your analysis of the person is slightly unfair. Presuming they tell the truth, they’re the same as me.
I refund a sizable percentage (25% round abouts) of the training programs I buy, not because I’m short of money, but because I’m consistently shocked at the BS people push out and claim is “brand new”.
I take action on any and ALL good ideas I get (or buy), but when they’re mis-sold to me under the guise of something else, I’ll make it known with the company processing the payments and have NO sympathy for the seller.
Rather like the person in the e-mail though, I also agree you produce good stuff. Muhahahaha.
All the best,
David Wilkinson
Ask Pete
1107 days ago
Great point Liz and it’s about time Clickbank started to crackdown on these serial refunders,… although having said that my average refund rate from all the CB affiliate products I promote is less than 3%, so like you say,… most buyers are definitely honest. ;0)
All the Best,
Pete
Alex Sysoef
988 days ago
I actually had to stop using ClickBank for one of my products. While I understand people are in tight spot with money sometimes but when you offer something of value for a low price and then see INCREDIBLE number of people not only refunding instantly after purchase but also HUGE number of people buying through their own link – make one discouraged.
Whatever happened to honesty?
Nick
917 days ago
Too many people out there have gotten too good at copywriting and don’t have the same quality in their products. I bought a $47 program that was supposed to increase traffic to my site. You know what it was? An outdated ebook on how to use Squidoo, a 4 year old ebook on how to use Craigslist which was rendered useless by Craig’s List implementation of PVAs, and a collection of YouTube how to videos. Not to mention, ALL of these products were PLR. I know that because I already had them from a massive PLR service that I purchased. I asked for a refund from that guy. However, the PLR service I paid good money for and never went for the refund because it was a great product that obviously took a lot of work.
But that guy who was selling the outdated stuff REALLY pissed me off. And there are a lot of sheisters out there.
Liz Tomey
916 days ago
Hey Nick,
Yep there’s lots of asses out there. I hate it so bad for you guys who are trying to buy GOOD things to help you in your business. However this post was for those on the other side. The asses that just want everything for free.
Liz
Hauer
913 days ago
You know, it?s much easier to build good relationships, build evangelists and have them help you market/sell your product/service! Sure it might require that you give a lot of yourself (and knowledge) over and over again and often times for free? But when they evangelize, boy do they evangelize and refer people to you almost without even thinking about it! And that?s?well, that?s just magic.
Liz Tomey
912 days ago
Yep… Exact same thing I preach.