Resale Rights

What Are Resale Rights Products?

Since about 2004/2005 I’ve been buying and making money with resale rights products. I’ve also been creating them and selling them to others. Because I’m so well known for resale rights products one of the most common questions I get is…

Liz, What are resale rights products?

The short answer is: They are products that other people create and you can buy a license to sell those products and keep all the money.

When you buy the license typically the product creator gives you a sales page that you can add your order buttons to, and a download page so your customers can download what they purchase.

Generally when you buy resale rights products you can only sell them “as is”.

Meaning you can’t edit them. You can usually add your name and contact info to the sales page and download pages, but that’s it.

You can’t edit the sales copy on the sales page OR edit the product AT ALL.

If you want to be able to edit product you need products with private label rights. That’s a topic for a different day. 🙂

So, what’s the advantage of buying a resale rights license to a product?

1. You don’t have to do the product creation!

When you buy resale rights to a product, it’s already created. You don’t have to do any of the product creation which can take days and even weeks.

2. You don’t have to create a sales system.

A sales system is generally a sales page and a download page. Here is a product I sell the resale rights to. This is the sales page that I use and also the sales page that people who get a resale rights license use to sell the product >>> http://www.MyFBMarketingKit.com

Creating the copy to sell a product takes time and skill. Most people don’t have the skills it takes to create words that make people want to buy. Most people also don’t have the skills to build a page with the sales copy on it. So by getting the resale rights to a product, you cut all of this out.

Same thing with a download page. Most don’t have the skills to create a download page.

Those are the two biggest advantages, and there are a lot of strategies you can use with resale rights products.

Like…

1. Buy several and create a funnel

2. Buy several and put them in a membership site

3. When allowed you can use them as bonuses to your own products or products you’re an affiliate for.

4. Buy several and bundle them up to create a bundle offer. For example you could buy 5 different ones on Internet marketing and offer it as a package of products all on Internet marketing.

I could go on and on here because I’ve made money in several different ways with resale rights products, but you get the idea.

So basically resale rights products are products you can buy, setup, and keep 100% of the money you make off of them without having to do any of the creating.

One last thing before we wrap up here…

When you buy a resale rights product generally it will come with a license file that tells you what you can and can’t do with the product. You should definitely read that.

Sometimes you can give the product away for free. (Build your list.) Sometimes you can pass the resale rights license on to your customers (this is called master resale rights). There’s a million different things you can do, but it all comes down to what the license says you can do, so make sure you know your rights. If a product creator doesn’t include a license file contact them and ASK!

Okay… So, hopefully this clears up the question of…

Liz, What are resale rights products?

If not leave your questions in the comments below and I’ll help you out. 🙂

To your success!

Liz

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