Content Marketing, Website Traffic

Stop Trying To Be Awesome On YouTube!

I don’t know about you, but I have consumed a lot of information over the years on getting traffic from YouTube, and it LOOKS really hard.

There’s just so much you have to know, and so many technical skills you have to have, and all this equipment, and a great place to shoot videos, and on and on and on.

It’s enough to make your brain melt out of your ears from information overload!

I truly thought it would be hard until I just started actually DOING it.

Here’s the deal…

You don’t have to have a bunch of expensive equipment to get started.

All that stuff about lighting, big expensive cameras, a “cool” looking space to shoot your videos, and all that stuff is important, and your videos WILL be better, but when you’re just starting out all you need to do is pay attention to the light you’re in and use your cell phone to shoot the videos.

You can shoot great videos with a cell phone, and a cheap video editing app.

As time goes on, you will get the “cool video” stuff down, and that’s when you start upgrading to better equipment and software. You don’t have to have it ALL to get started though.

Here’s a few tips for getting started easily with your video creation…

If you’re at home you can shoot your videos in a well lit room. Just walk around doing a practice video until you find a spot that doesn’t throw shadows on you.

Or if you can find natural light by a window that’s even better. You’ll find that certain times of the day are better than others for good lighting. Test this at different times of the day.

Once you find a good spot and the right time of day to record in, you can use your cell phone and a tripod or “selfie stick” for it to hold it steady. Don’t be a “shaky” video creator. 🙂

That’s it… Just start there.

Now here is where your focus needs to be when you get started. These things are the MOST important parts of using YouTube for traffic…

1. Having a great looking channel that is optimized for your audience.

2. Knowing what videos your audience wants to view.

3. Knowing how to make sure your videos are optimized so that your audience finds them when searching on YouTube.

These are the things you need to focus on learning if you’re just getting started.

You don’t have to be AWESOME to get started, you just need to start learning and using the the three things I just listed. Those are the real keys to success with getting traffic from YouTube.

Once you’ve done 10-20 videos then you can start upping your video game. Invest in a few pieces of equipment, find a great video editing software, and start making your videos better.

Every time you do a video, or educate yourself about making better videos, you’re going to get better and better at it, but pay attention to the things that matter the most to get you started.

Simply put… Stop trying to be awesome on YouTube, for now. 🙂

If you’d like to learn everything you need to know to start getting traffic with YouTube, I highly recommend that you go through the YouTube Traffic Takeover Workshop at https://www.LearningIM.com/youtube-traffic-takeover-workshop

You’ll learn all about video creation, building your YouTube channel, optimizing your videos so they actually get you traffic, and so much more. Grab your spot at https://www.LearningIM.com/youtube-traffic-takeover-workshop

Email Marketing

The Big List Of Email Template Resources

I talk a lot about email marketing. How powerful it is, how to use it, etc… But the biggest thing I preach is that you have to be constantly learning about it.

You need to know the fundamentals and then you need to keep learning new strategies and using them on your lists.

The best way to do this is to use other people’s email templates. I buy every single email template package I can get my hands on for this reason. It allows me to not only learn, but every time I go to write an email I go to my folder full of these templates, poke around, and before long one hits me and I’m off and using it.

I’ve created this post so I can give you an updated resource page of the best email templates out there. Some are just subject line templates, but most are full on email template packages that you can use for various things…

Sales emails, affiliate marketing emails, welcome sequences, and everything in between.

Take a look at the resources, grab what you need and come back here anytime you’re ready for some new email templates to power your email marketing.

Here we go…

My Email Templates – Of course I’ve got to kick this list off with my own personal email templates package. 🙂 This is a massive package giving you 13 different template sequences. See it at http://www.MyEmailTemplates.com

Email Game Plan – This is a killer little product. You get 12 different email campaigns that you can use to create your own email campaigns. And these aren’t just garbage thrown together. These are proven winning campaigns! See it at http://www.LizTomey.com/EmailGamePlan

1107 Subject Lines – Subject lines are curtail to getting people to open your emails. This is a MASSIVE subject line swipe file that I have used over and over and over again! See it at http://www.ThisKicksButt.com/1107EmailSubjectLines

IM Emails – Kevin Fahey is one of the biggest known marketers in the Internet Marketing industry and he has taken over 400 of his personal emails and put them in a cool little software that allows you to search through them, see open rates and lots of other information. Pick an email from this, use it as a template to create your own, and off you go! See it at http://www.LizTomey.com/IMEmails

DFY Monthly Emails – This is such a killer resource. Not only do you get email templates RIGHT NOW, but it’s updated each month with MORE email templates. This is for those of you in the Internet marketing/make money online niche only, but these are great email templates! See it at http://www.ThisKicksButt.com/DFYMonthlyEmails

Eagle Emails – Emails written by an actual email copywriter. What I really liked about this one is all the training it comes with. You learn how to use the emails, how to work with swipes and templates, etc. See it at http://www.ThisKicksButt.com/EagleEmails

Okay that’s it for now… As I find and buy more of these I’ll update this list and share the ones I like and that I think you can use here. Make sure you’re on my list so you can get updates about this post!

If you have recommendations for email templates you like PLEASE let me know about them. 🙂

Private Label Rights (PLR)

30 Day Themed PLR – Lizs PLR Profit Strategy

I LOVE LOVE LOVE when I can find PLR that takes a topic and breaks it down into a 30 day time period. There’s just so much you can do with these types of products.

First, let me show you what I’m talking about. Here’s a good example from Tiffany Lambert.

https://todayinplr.com/5BusinessBlueprintsVol1

This one is super awesome because you get 5 different reports with a 30-day action plan in each of them.

That’s 5 different products.

Then you have a PLR package that’s a little more than just the content, but also follows this “30 day” theme.

https://todayinplr.com/30DayBusinessPlanningBootcamp

This is a mega PLR package that not only includes content, but also a ton of marketing materials.

You could do A LOT with each of these!

Side Note: At the end of this tutorial, I’ll also link to other “30 day” themed PLR packages that I recommend.

So, what’s a lot?

Well, you could…

Disclaimer: Every single PLR package you buy has a license. You may or may not be able to use these ideas with the packages I’ve recommended here. Check the license before deciding on what you’ll do.

1. Take the content and create your own 30-day coaching program. If you used the first package you could use each of the reports as a guide to creating your own content. If you got the second package I recommended (the giant one) then you would just take the content and use it to create your coaching program.

2. Take parts of the content and create a 30-day email series and sprinkle your affiliate links in for related things. Build a squeeze page, use the content to create your emails, add in affiliate links where they make sense, load your emails into your autoresponder, and you’ve got machine/system that you promote and make money with.

3. Take parts of the content and create a 30 day series for your blog. Again you could monetize the content with your affiliate links and/or links to your own products and services. PLR IS AMAZING TO USE IN YOUR MARKETING TOO! So many people get hung up on using PLR to create products, but there’s way more ways to use it than that.

4. Create a membership site and use the PLR content to create monthly (or weekly or whatever schedule you want) content for your members. With all the amazing technology readily available to us all there’s no reason you can’t create a membership site. Take the PLR packages I’m recommending here and break them up into lessons that you give your members. This is a great way to create a monthly income!

5. Creating viral reports is an “old marketing” tactic, but one that still works if done well. You can take the PLR content from these products, create 30 day guides with your affiliate links (and don’t forget to build your list too, so include your squeeze page link) in them and create free reports that you can allow others to give away. Just include a page in your report that tells people they can give your report away too. I did this for YEARS and it’s a huge part of how my name became so well known.

6. You could also use this content and create bonus products for people who buy your products or bonus products for people who buy through your affiliate links. Bonus products can be that “thing” that REALLY gets people to buy through YOU. Especially as an affiliate marketer.

And the list of methods you could use with this kind of content go on and on, but 30 day (or any number of days… 5, 10, 15, 20, etc.) themed content is great because people feel like there is an end in site and that they’ll accomplish something. That in and of itself is a huge selling point or enticement to grab your free offer (if you’re using it for list building or content marketing).

If I see PLR content in a niche that I’m in and it is made so I can use it in an X amount of days way, I ALWAYS grab it because people love this stuff.

So, with all of this said, here are more resources for 30-day themed content that you can pick up.

30 Day SEO Blueprint With PLR – This is a 12+ page report that shows how SEO works and how it can be mastered in just 30 days! https://todayinplr.com/30DaySEOBlueprint

30-Day Action Plan PLR Reports Volume 1 – This is Volume 1 of a bundle of 5 reports. Each report walks you through the process of building a career as an Internet Marketer. You’ll find one broad overview report, plus four others on specific business models, including affiliate marketing, info product development, PLR launches and service providing.
https://todayinplr.com/5BusinessBlueprintsVol1

30-Day Action Plan PLR Reports Volume 2 – This is Volume 2 of a bundle of 5 reports. Each report helps you learn about the action steps you need to take, and in what order. You’ll learn what to do for niche research, building a blog, coming up with blog content ideas, writing product reviews, and building a list. https://todayinplr.com/5BusinessBlueprintsVol2

30-Day Action Plan PLR Reports Volume 3 – This is Volume 3 of a bundle of 5 reports. Each report helps you learn about the action steps you need to take, and in what order. You’ll learn what to do on these topics: social networking, website traffic, multi media creation and usage, self-publishing, and content marketing https://todayinplr.com/5BusinessBlueprintsVol3

Note: The above 4 recommendations are all inside of Tiffany Lambert’s Total PLR Membership deal where you get almost ALL of her PLR products for a one-time fee. It’s worth the price for all you get, but I wanted to mention that ALL of the above are inside your Total PLR Membership with her which you can access at https://www.TodayInPLR.com/TotalTiffPLRAccess

30 Day Business Planning Bootcamp – This PLR package is from the gal’s over at Coach Glue and there PLR is always amazing and has many other components to it. This is a massive package and I can’t recommend it enough. While it’s more expensive than most, it comes with more components than most people put in their packages AND because of the price less people buy it. Giving you a competitive edge. 😊
https://todayinplr.com/30DayBusinessPlanningBootcamp

Okay, that’s a wrap for this tutorial. When you see this kind of “themed” PLR content and it’s in YOUR niche, then grab it! I’ll update the resources I’ve mentioned here as I find more. Leave your comments and questions if you have any, below…

Liz

Website Traffic

A Ton Of Traffic Strategies For Blog Owners

Currently I’m in the middle of doing the live Blog Marketing Kickstart Workshop. We’ve only got one more day left, and today (Day 4) we’re talking about how to drive traffic using your blog.

We’ve talked about a lot of different blog marketing tactics, but I wanted to devote an entire day just to the traffic tactics you can use when you have a blog.

As I was creating a resource for my students I was thinking I wanted to have a page where I could list what I covered, but also have a page that I could continually update. You can’t update a PDF document on the fly, but you can a blog post. So I decided to give them all the below strategies in a nice little PDF document and then directed them here to get the updates I’ll be doing.

And since I love all my people (even those of you who didn’t join this workshop… I see you. 🙂  ) I’m even giving you access.

So here are the strategies I’ve taught so far. Some will make sense to you if you haven’t gone through the workshop, but some to understand you’ll need to have gone through the workshop. You can get access to the workshop by clicking here.

So take a look, use what you can, and I’ll update this as I add more strategies.

Enjoy!

1. SEO – This is a BIG time consuming strategy that I only use on small niche sites. If it’s not easy to rank in the search engines for keywords then I don’t put a lot of time or effort into SEO. It’s too risky for my tastes, BUT if you’re not scared to lose the traffic from all of your work this is a strategy that DOES work.

2. Social Marketing – This is by far my favorite marketing strategy when it comes to your blog. Create great content, post it to your social media accounts. That’s easy. The hard part is building a following on each of these networks. It can be done though and it’s worth the time and effort. Plus… It’s fun.

3. Share Buttons – Adding share buttons to your blog is quick and easy with a plugin and a great way to get more traffic to your content. Get people to share your content on their favorite social media network and get traffic from their efforts.

4. Guest Blogging – Writing for other blogs in your niche is a great way to get traffic from those blogs. Search for blogs in your niche, see if they accept guest bloggers, if not inquire, create great content, they publish it, you get traffic. There’s a lot more that goes into this, but this strategy is worth the effort!

5. Interacting – Interacting where the people in your niche “hangout” online is a great way to get traffic to your site. Most places your people are hanging out allow you to have some kind of profile. Make sure you’re linking to your blog in your profile so people can find it if they go searching for more information about you.

Forums, Facebook groups, Reddit, (other social media networks) Quora, etc are all great places to get started, but constantly be on the lookout for places where the people in your niche hangout.

6. Blog About Others – This is a great tactic that can do many different things for you including getting traffic. You simply pick a topic related to your niche, find blog posts related to that topic (5-10 posts are all you need) that are REALLY good, and create a blog post on your blog pointing to these posts.

Many people have “alerts” that tell them when their blog is mentioned on another blog and/or they have Google alerts for their name and will see when you do this.

However you should go the extra mile and contact them personally to let them know. You can do that via email or social media. When I have done this in the past I will post a link to the blog post on Facebook and tag those I’ve featured. That works AWESOME!

Use this tactic sparingly though. You can wear it out fast.

7. Pay To Play – There are many ways to pay for advertising for your blog posts. There are services out there like Blog Pros, banner advertising, solo ads, and even using social media paid advertising will get traffic to your blog posts QUICKLY!

I recommend taking a post that has proven to get interaction (comments, feedback, lots of views, etc.) and use paid advertising to take it even further.

8. Contests – Contests have been used to drive traffic almost since the Internet began. Now with all the technology to do these you have a lot of options. I highly recommend you do your own research on the best tools to run a contest, and then host a “share contest” with your people to get a piece of content shared everywhere. This will bring in quite a bit of traffic.

Here’s an example I’m about to do…

I have a great blog post showcasing email templates people can buy to use in their email marketing. I plan to have a share contest and will randomly pick someone who shares the post as the winner. The winner will get every resource on the page for free as their prize.

That example is the most basic contest you can run and it works REALLY well! As I said you have a lot of options when it comes to using contests. Do your research, see what others are doing, investigate tools, and start using contests on your blog to drive traffic.

9. Viral Posts – Getting a post to go viral isn’t the easiest thing in the world, but it can be done. The content for this tactic must be phenomenal and generally it needs to be a tutorial or a step-by-step process to get something done. Using an infographic to SHOW the process is a huge key too. People LOVE infographics and they share them A LOT.

There are other types of content that can go viral too, but it’s hit or miss with this tactic. If you can get something to go viral though you can get A LOT of traffic!

More tactics are coming soon…

Liz

Notes From Liz

Day 3 – 90 Day Facebook Live Challenge

Today we started talking about something we’re going to continue to talk about several times during this Challenge. How to do Facebook Lives and what they do for your business. I mentioned several links tonight to help you further with your education on doing Facebook Lives. As I learn I’ll be updating you guys.

Here are the links mentioned in this Live:

The FB Live Challenge From 5 Years Ago 😂 – This was Day 1 of 24. On the blog you will find all the way until Day 16. Day 17-24 are somewhere on Facebook.  🤷‍♀️ But if you’d like to browse through what I did 5 years ago you can get started at https://liztomey.com/blog/welcome-and-my-why

Behind The Scenes Of Doing A Facebook Live – https://youtu.be/ujcoOM-GCno

My FB Live On How To Do FB Lives – https://liztomey.com/blog/day-7-liz-life-fb-live

Example FB Live Format – https://tacoboutmarketing.com/downloads/FBLiveFormat.pdf

And here’s the replay of the Day 3!

Notes From Liz

Notes On Getting A Domain Name

Getting a domain name is always your first step in getting your online business up and going.

As time goes on and you build your business bigger and bigger you’ll find yourself buying more of these domain names.

For instance with my business I have…

TacoBoutMarketing.com which is my main site.

ThisKicksButt.com which is a site I use to manage my affiliate links via a WordPress plugin.

LizLive.com which is my support site.

And then I have about 500 more (yes seriously) that I’ve bought for various reasons.

Now most of you wont ever have that many, but you will probably have 10-20 as you do this or that online to build your business.

I use GoDaddy.com to buy ALL of my domain names. Some people don’t like GoDaddy, but I’ve been with them since like 1999 with zero issues. Knock on wood! 🙂

No matter if you go with GoDaddy or a different registrar, make sure you pick ONE and stick with it. Don’t buy domains from here and there just because one registrar has a sale. The confusion and issues just aren’t worth it. Stick with ONE!

So, pick a domain name for your business, if you buy more domains stick to one registrar!

I’ve started this post here on the blog to share tutorials with you about getting domain names, how to use them, and the like.

If you have questions about domain names make sure and leave them below. I’ll answer them here and create any tutorials that you may need to learn from.

I look forward to helping you with all your domain name questions. 🙂

Liz

Notes From Liz

And on Day 2 we had way too much fun! Arun Chandran made a special guest appearance and if you’ve been following our “little love story” on Facebook you know he’s my boo ❤️️ and favorite Facebook troll. 😂

More importantly… We talked about online businesses models and what to do if you want an online business and don’t know where to get started.

Here are the links mentioned in this Live:

The post about the new brand – https://tacoboutmarketing.com/blog/liztomey-lets-taco-bout-marketing

My latest FB Jail stay – https://tacoboutmarketing.com/blog/im-in-fb-jail-again

The Biz Model Review Blog – https://onlinebiztruths.com

And here’s the replay of the Day 2!

If I missed posting any links for you mentioned in this live, please let me know and I’ll post them here…

See you tomorrow!

Notes From Liz

Day 1 – 90 Day Facebook Live Challenge

5 years ago I started a 90 day Facebook Live Challenge. I got to Day 24 and stopped. 😢

Now I’m back…

On Day 1 we talked about how and what these Facebook lives will do for you and me, I challenged everyone to join the challenge with me, we talked about marketing, and since it’s Taco Tuesday I shared what tacos I ate today. 🙂

If I missed posting any links for you mentioned in this live, please let me know and I’ll post them here…

See you tomorrow!

Here’s the replay…

 

Notes From Liz

I’m In FB Jail Again!

If you’ve been on Facebook very long you probably at least know someone who has been put in what we call “FB Jail”. This is where Facebook restricts your account for a certain number of days because of something they say goes against their terms of service.

Now first let me say that MOST of the time they DID post something that goes against their terms of service. Just because you think something is ok, doesn’t mean that it is. And, at the end of the day it’s Facebook’s rules and we’re just playing their game. They can do whatever they want.

So, you have two options… Play along or quit the game. 🤷‍♀️

I have been in FB Jail for some stupid things. Like the time I posted a picture of my feet and my cousin said he wanted to tickle them and I commented that I would kick him if he ever did that.

BAM!

3 days in Facebook jail for threatening someone…

Sometimes they are absolutely ridiculous, but I chalk it up to “the cost of doing business”.

Facebook is a great way for me to market my business, interact with my tribe, and it’s fun, so I just play their game.

Now today I posted about building the new TacoAboutMarketing.com brand, and second after I made the post not only did they remove the post, but they put me in Facebook jail stating my post went against their community standards on human exploitation.

WHAT????

How does THAT post have anything to do with human exploitation?

Luckily I was able to appeal it, and they said they were wrong, put my post back on Facebook, and let me out of FB jail.

I’m free!!!

So the point of this post is two fold…

I encourage you to follow me on all of my social media platforms. Here are all the links/accounts…

Facebook – http://www.Facebook.com/liztomey

Instagram – https://www.instagram.com/liztomey

LinkedIn – https://www.linkedin.com/in/liztomey

Twitter – https://twitter.com/liztomey

YouTube – https://youtube.com/liztomey

Pinterest – https://www.pinterest.com/liztomeyoninternetmarketing

TikTok – https://www.tiktok.com/@liztomey

Second… You don’t necessarily need to be on EVERY social media site out there, but find the ones that work for your business and your niche. Build out your profile on each. Build a following on each.

Why?

Well because you never know when they will kick you off, put you in their jail, and/or disappear. Plus not everyone is using the same social media sites so you have more chances to get more people into your business by using multiple social media channels.

If you want to learn how to use social media marketing in your business I have a workshop for each of the BIG social media sites. You can see them all at https://learningim.com/all-workshops-w

I recommend you start with one social network at a time, and as I said, build your profile CORRECTLY and build a following. And then move on to the next one. Rinse and repeat.

So, for now… I’m out of FB Jail and I look forward to sharing all my funny and crazy posts about life and lots of stuff about marketing. See you over there!

http://www.Facebook.com/liztomey

Building An Online Business

Do You LOVE Your Niche?

Hey gang!

The other day I told you about the opening of my latest workshop… The Get An Online Business Workshop!

https://www.LearningIM.com/get-an-online-business-workshop-wp

On Day 1 of the workshop we’re going to be starting from the very beginning of building an online business. I’ve seen a lot of people in niches that aren’t profitable and/or that they don’t love.

Here’s the thing…

1. If you’re in a niche that doesn’t have buyers, you’re never going to make-money in that niche. Do you want an online business that DOESN’T make-money?

Of course not!

You absolutely MUST find a profitable niche to build your business in.

So if you’re not making-money with your online business it just might be that you’re in a niche that doesn’t have any demand.

This is pretty unlikely, but it DOES happen.

2. On that same note you might be making a “little” money in a niche and you’ve tapped it out. If that IS the case (and it could be likely) then you need to learn to broaden that niche and/or pick a more profitable niche.

3. You have no niche. You’ve done nothing to build an online business, and maybe you’re even stuck when it comes to making the decision on what niche to pick.

If any of this applies to you, then you NEED to grab your seat in the Get An Online Business Workshop!

https://www.LearningIM.com/get-an-online-business-workshop-wp

On Day 1 of the workshop I’ll show you how to pick a niche that is PROFITABLE and that you LOVE!

Both of these things are vital…

Yes, you CAN just go into a niche that is really profitable even though you don’t like the niche, but how well do you think you’ll do if you don’t actually like the niche?

I can answer that because I’ve done it…

You WON’T do well. 🙁

SO I’m going to show you how to uncover super profitable niches that you either like and know about or would like to know about.

Plus I’ll give you several niches that I know for sure are profitable and you can just pick one of those that you LIKE instead of doing the research yourself.

By the end of Day 1 you will know exactly what niche to go into and FINALLY be ready to start build a business in a niche you know will make you-money, and that you’ll enjoy for years to come.

Here’s the deal though… You’ve only got a few more days to get into this workshop at the discounted price. In just a few days the price is going to go WAY up, so make sure you grab your seat right now!

https://www.LearningIM.com/get-an-online-business-workshop-wp

Talk soon!

Liz