Content Marketing

Content Marketing, Private Label Rights (PLR)

Blog Posts With PLR – Liz’s PLR Profit Strategy

In my last several posts here on the blog, we’ve been talking about my personal strategies for using the different types of PLR content that can easily be found all over the place… I’m sharing these with you, so you can make money with PLR too!

So far I’ve talked to you about using what I call “30 day themed” PLR content, emails with PLR, and now today I want to give you a complete strategy for using blog posts/articles that you get the PLR to.

You can find this PLR in any of the following resources (I’ve even included some of my PLR packages that I’ve personally created too), but what I’m about to show you can be used with any type of text that you get the PLR to. Heck, you could do this with videos and audios too. 😉

Resources: The following resources are all great to use with the strategy I’ll be teaching in this post, so go through them and pick the ones that you NEED!

1. Tiffany’s all access offer is a steal of a deal because you can get TONS of blog posts and/or articles in so many different niches for one price! – https://www.TodayInPLR.com/TotalTiffPLRAccess

2. Arun Chandran is an amazing PLR content creator. Definitely in the top 5 of all time best PLR creators! Here are two different packages from him on two different topics.

https://www.TodayInPLR.com/ArunFinancialPlanningPLR

https://www.TodayInPLR.com/PLRonPLR

3. And of course it wouldn’t be a complete resource list without my content listed too. I have created to follow packages especially for the strategy I’m about to teach you!

Topic: Affiliate Blogger

https://www.TodayInPLR.com/affiliate-blogger-plr

Topic: Business Models

https://www.TodayInPLR.com/business-model-plr

Topic: Making Money With PLR

https://www.TodayInPLR.com/plr-on-plr

Topic: Website Traffic

https://www.TodayInPLR.com/website-traffic-plr

Topic: Email List Building

https://www.TodayInPLR.com/email-list-building-plr

So here’s what you do…

1. Create a blog! If you don’t have a blog you’re missing out on one of the most amazing marketing and traffic tools out there. You should have a blog and constantly be placing content on it. Make sure that each piece of content has something that leads people to getting on your list or buying from you.

Side note: I have an entire workshop that will teach you how to create a blog in any niche you’re in and all the amazing ways you can use it in your marketing and use it to drive traffic too. You can get a spot in this workshop at https://learningim.com/blog-marketing-kickstart-workshop

2. Once you have your blog created (or if you already have a blog) search for PLR content related to your niche. Find ONE piece of content that you can use to create a 500-1000 (or more) word blog post with. Again… Make sure there is a call to action within your content that makes you money in some way and/or builds your list.

Here’s an example of a blog post I used PLR content to create it and how I’m using it to build my list! https://tacoboutmarketing.com/blog/6-old-website-traffic-tactics-that-still-work

Here’s an example of a blog post I used PLR content to create it and how I’m using it to make money! https://tacoboutmarketing.com/blog/what-is-an-online-business-model-and-why-you-need-one

3. After you have a blog post created and ready for people to start seeing it, then use something like Snappa or Canva to create a social media image for each of the social media channels you use.

For example…

I create a Facebook image with a call to action on it. I create an Instagram image with a call to action on it. I create a LinkedIn image with a call to action on it. I create a Pinterest pin image with a call to action on it.

Bonus Tip: Sometimes I even create a YouTube thumbnail and will do a short 30 second commercial for my blog post and post it on YouTube.

Now, depending on what social media channels you use will depend on which graphics you create, but each social media channel has certain size requirements and you should make each image a unique design. With so many templates out there that’s not hard to do.

4. Next of course, you will want to post your images to the correct social media sites. Depending on which ones you use will depend on how you direct people who see your post on social media to your site too.

For example…

With Facebook I post the image, with a call to action, and the direct link to my blog post. I can’t do that on Instagram though. I have to direct people to click the link in my bio which takes them to my “Smart Bio” and they can see the related image there and click on it.

Here’s a live example of this: https://www.instagram.com/p/Ceg2AmfONGK

If they click the link in my bio it takes them to this page https://smart.bio/liztomey

Generally, people only click on your posts BEFORE you make the next one so the related image would show first. If they found it a few months later the related image would show down the line if you’ve made other posts. But I don’t worry about that. This works well!

Now you could do this every single day to keep your traffic coming in from social media. Each day work on building your following on all the channels you use and this could turn into a nice little traffic stream and you did it all using PLR.

Side Note: This would be a great activity to start your workday with. It’s easy to do and will get you on track and your mind focused on the tasks you have for your business. I don’t know about you, but some days just doing something mundane and easy is what I need to get myself in my “work groove”!

So, is what I recommend that you do is use the resources I gave you above. Find some blog posts with PLR (or articles) and put them to GOOD use by using the plan I just gave you above. It’s so easy to do and it’s a total traffic system!

Now there are several other ways you can use blog posts with PLR too, but this is how to use them to get the “most bang for your buck”.

If you need help with learning how to do this I have a workshop called The Content Marketing With PLR Takeover Workshop at https://plrprofitscoach.com/content-marketing-with-plr-takeover

And I also teach how to use the main social media marketing sites that get you the most traffic. I have a workshop for each social media site and you can get ALL the workshops for one price at https://www.LearningIM.com

Okay, so that’s a wrap for this little tutorial. It’s an amazing strategy for content marketing and traffic getting, so put it to use!

The next topic we will be talking about regarding PLR is “high ticket” PLR. Watch for this one because I’ve got some super profitable info to share with you all about high ticket PLR!

Talk soon!

Liz

Content Marketing, Website Traffic

Stop Trying To Be Awesome On YouTube!

I don’t know about you, but I have consumed a lot of information over the years on getting traffic from YouTube, and it LOOKS really hard.

There’s just so much you have to know, and so many technical skills you have to have, and all this equipment, and a great place to shoot videos, and on and on and on.

It’s enough to make your brain melt out of your ears from information overload!

I truly thought it would be hard until I just started actually DOING it.

Here’s the deal…

You don’t have to have a bunch of expensive equipment to get started.

All that stuff about lighting, big expensive cameras, a “cool” looking space to shoot your videos, and all that stuff is important, and your videos WILL be better, but when you’re just starting out all you need to do is pay attention to the light you’re in and use your cell phone to shoot the videos.

You can shoot great videos with a cell phone, and a cheap video editing app.

As time goes on, you will get the “cool video” stuff down, and that’s when you start upgrading to better equipment and software. You don’t have to have it ALL to get started though.

Here’s a few tips for getting started easily with your video creation…

If you’re at home you can shoot your videos in a well lit room. Just walk around doing a practice video until you find a spot that doesn’t throw shadows on you.

Or if you can find natural light by a window that’s even better. You’ll find that certain times of the day are better than others for good lighting. Test this at different times of the day.

Once you find a good spot and the right time of day to record in, you can use your cell phone and a tripod or “selfie stick” for it to hold it steady. Don’t be a “shaky” video creator. 🙂

That’s it… Just start there.

Now here is where your focus needs to be when you get started. These things are the MOST important parts of using YouTube for traffic…

1. Having a great looking channel that is optimized for your audience.

2. Knowing what videos your audience wants to view.

3. Knowing how to make sure your videos are optimized so that your audience finds them when searching on YouTube.

These are the things you need to focus on learning if you’re just getting started.

You don’t have to be AWESOME to get started, you just need to start learning and using the the three things I just listed. Those are the real keys to success with getting traffic from YouTube.

Once you’ve done 10-20 videos then you can start upping your video game. Invest in a few pieces of equipment, find a great video editing software, and start making your videos better.

Every time you do a video, or educate yourself about making better videos, you’re going to get better and better at it, but pay attention to the things that matter the most to get you started.

Simply put… Stop trying to be awesome on YouTube, for now. 🙂

If you’d like to learn everything you need to know to start getting traffic with YouTube, I highly recommend that you go through the YouTube Traffic Takeover Workshop at https://www.LearningIM.com/youtube-traffic-takeover-workshop

You’ll learn all about video creation, building your YouTube channel, optimizing your videos so they actually get you traffic, and so much more. Grab your spot at https://www.LearningIM.com/youtube-traffic-takeover-workshop

Content Marketing, The Techy Stuff Tutorials, Website Traffic

How I Post To ALL My Social Media Accounts

The other day I did a video showing you my first step on my journey to automate my social media posting.

Until the last few months I’ve been VERY anti social media software. I still am for the most part, but there are a few tools out there that are reputable and actually work.

Listen… You’ve got to be super careful what software you’re using to post to your social media accounts. If the developer/owner isn’t 100% following the rules for EACH of the social media sites they post to your posts may never get seen and you could even lose your account.

So I’ve preached and preached to stay away from them… PERIOD!

However I know a few that have great relationships with these social media companies and are following all the rules and regulations to a T!

If you missed that video you can see it at https://youtu.be/Rzo2Yv2hszk

In that video I told you guys I would do a bonus video if you wanted me to showing exactly how I use these two tools to make posts. You can use them for scheduling and everything. Imagine being able to sit down in ONE day and schedule ALL of your social media posts. You can. 🙂

You guys asked that I do this follow up video, so here it is!

>>>https://youtu.be/HLLhYp09hPY

I’m showing you my social media posting ritual for one off promotional posting. You can also schedule too, but in this video specifically I’m just showing how I post to all my social media channels for ONE niche.

Check it out, and if you have questions on how to do this please leave them in the comments at https://youtu.be/HLLhYp09hPY

There’s nothing for sale here. I’m just educating you guys on my NEW social media journey. To help me out on YouTube please like the video, subscribe to my channel, and/or share the videos for me. I’d REALLY appreciate it. Most of you stay pretty quiet, and it helps me be a better teacher when I hear from you, so let’s get more social. 🙂

Okay… That’s it for today. I’m working on a new “ready to go” tool for you guys, AND I have a new workshop I’ll be launching, so keep your eye on your email. We’re 10 days from the end of the first month of 2021 and there’s still so much to come!

Talk soon!

Liz

Content Marketing

My Content Marketing Strategy Revealed!

Let’s talk about traffic!  Yay!

I just heard all of your eye balls get bigger. 🙂

I kid…

Okay so my second biggest traffic strategy is… CONTENT MARKETING!

I have used it for years and it has always held steady as my second biggest traffic getter, so I wanted to take just a few minutes today and share it with you.

Below you will find two things. An infographic showing the entire strategy and a video explaining the infographic.  It’s a short and simple strategy, but there are a lot of steps and know how for each step.

Create content, distribute it, get traffic.

That’s the simplest way to explain it, but you still need to…

1. Find out what kind of and topic of content your target audience wants.

2. Know how to create the content.

3. Know what distribution channels you can and want to use.

4. Have things that make you money.

I’m doing a workshop called the Content Marketing Kickstart Workshop and I teach all of this and more in it. You can grab your seat for that workshop at https://www.LearningIM.com/content-marketing-kickstart-workshop

Okay so here is the “birds eye view” of my content marketing strategy, and the video explaining it. If you have questions please leave them in the comments below. 🙂

Affiliate Marketing, Content Marketing, Website Traffic

This week we’re talking about content marketing!

If you’re not using content in your business to promote your affiliate links, your own products, your programs, etc you need to stop what you’re doing and listen up!

Creating content about my niche and putting it in front of my audience brings in LOADS of traffic for me, and we’re going to be talking about how I do it this week…

But… I run into a big problem with it ALL the time.

The problem?

Finding topics in my niches that people actually want to KNOW about.

If you just throw content out there people may or may not read it. But if you put content out there people WANT to read they will and then you can get your “stuff” in front of them.

If no one reads the content you’re NOT going to make any-money. Plain and simple…

So today I picked up Arun Chandran’s Content Creation Formula guide to help me with this issue.

http://www.IMWithLiz.com/ProductCreationFormula

Inside this guide he gives you 12 different ways to generate ideas for content that people actually want.

Just the very first one I was blown away by and had never heard of. I used it and got 6 different ideas for content I can create right now and use in my marketing.

If you’re struggling to find content that people actually want to read so you can promote your business to those people then I highly recommend you grab Arun’s guide, download it, and start using the resources he’s telling you about.

I just did and now have enough content ideas to use to create all the content I need this week for the topic I’ll be covering. 🙂 So easy!

Okay… That’s it for now. This week as I said I’m going to be talking to you about how to use content to promote your stuff, so make sure you grab the Content Creation Formula Guide so you’ll be able to have all your ideas for topics and can use what I’m going to be teaching you!

http://www.IMWithLiz.com/ProductCreationFormula

Talk soon!

Liz

Content Marketing, Website Traffic

So before the term “content marketing” was being thrown around the Internet so much I was using it and not even knowing it was a “thing“. It just made since to me to create content, put it in front of people, and bring them to my site with a call to action.

And that’s basically what content marketing is…

Create content that your niche wants to know about, make sure that somewhere in the content there is a call to action to come to your site, and put it in front of them…

Easy right?

Well… It IS, but there are some things you need to know…

1. You’ve got to create content that people actually want to read/consume. If no one wants to read your content then why create it? They’re not going to read it and come to your site, so why waste your time? There are lots of ways to find out what the people in your niche want to know about.

SIDE NOTE: My good friend Arun Chandran has created a guide with 12 different resources you can use to find topics YOUR niche really wants to know about. It’s called the Content Creation Formula and you can see it at http://www.IMWithLiz.com/ProductCreationFormula

2. Your content has to be really really really… Did I say really? GOOD! You cannot just throw something together throw it out into the Interwebs and think people are going to crawl over themselves to view it.

You’ve got to grab their attention with a good headline, a cool graphic, a cool video intro (depending on what kind of content you’re creating), and then keep them consuming your content by keeping them engaged. If you’re not good at this find a professional to do it for you!

3. Have a strategy! If you create killer content and then just throw it on you blog again… People are not going to come running just to see what you’ve got for them. Ypu’ve got to have a strategy!

Example: I have a squeeze page at http://imwithliz.com/sp/ultimate-list If I want to use content marketing to get traffic to that page I need to sit down create 5-10 topics my niche wants to read about, decide what kind of content I want to create (blog posts, articles, graphics, videos, etc) for each of those topics, put a call to action in each piece of content, and then decide how I will distribut my content. I could put it on my blog and tweet about it, share it to Facebook (I have a lot of friends in my niche), use Facebook ads, upload it to YouTube (if it’s a video), upload it to graphics sites (if it’s a graphic), and the list goes on and on.

So all of this should give you a better understanding of content marketing, and the example above is exactly how I use it in my business. I’ll be talking more about creating killer content and how I distribute it in future posts, but for now you should have a better understanding of how it all works and what you need to do so that it actually works for you.

No crap content…

Have a call to action in ALL of your content…

Get it out there…

That’s it!

If you have comments or questions please leave them below…

Liz

P.S. Creating content that people actually want to know about and will actually consume is your first step. I mentioned above a killer resource called the Content Creation Formula from my friend Arun. It’s got 12 resources in it that you can use to find topics to create any kind of content around that you want. That’s where you need to start so make sure you pick this guide up before moving forward! >>> IMWithLiz.com/ProductCreationFormula