Notes From Liz

My Day – Play By Play

NOTE: I initially posted this on Facebook, but wanted to share it here because it holds some important information for you that will allow you to get everything done in a day you need to so you can run your business and make money! 🙂

Having a schedule is key to being productive for most people. I however cannot stand the thought of a schedule. I do what I do so I DON’T have to have a schedule. So I do schedule “spurts“. For a month or so I’ll have a certain schedule. So right now this is what it looks like…

I wake up grab coffee and sit on my lanai for 1 hour to wake up. I use that time to catch up on Facebook posts.

Then I grab a shower and ride my bike or do some kind of exercise. I deal with a lot of nervous energy and this pulls me in and gets me focused to sit down and get some work done.

Once I do my some sort of exercise I take another quick shower (if I sweat I must shower… part of my OCD *lol*), and then grab my laptop and sit and pound out a few hours of some kind of work that will make me money. Maybe it’s creating an email to send to my lists, or product creations/launching, etc.

About 30 minutes before sunset I grab my tablet and head to the beach to watch the sunset. While there I answer emails and messenger messages. Whatever I can’t do on my tablet I continue on with when I get home on my laptop.

So my work day is split in half… First I work on stuff that directly makes me money and then I work on the rest of the stuff which is mainly talking back and forth with customers.

This is REALLY REALLY REALLY working for me right now because it gets me out of the house and away from my computer at least twice a day. Yes I go watch the sunset and work, but I’m getting out and away. In the past I have suffered from “burn out” because I would just work non-stop because I was never leaving the house. That’s not healthy physically or mentally.

So why am I sharing this?

Because I want you guys to learn how to schedule your days. You’ve GOT to find a block of time to work on something that’s making you money and that should be done first. Then you’ve GOT to find a block of time to work on the other “things” in your business.

For those of you that still have 9-5 jobs maybe you get up a couple of hours early and work on the “money side” of things. Then at night you work on that “things side” of things. *lol* You get what I’m saying…

Always work in “time blocks” though. I learned that from Eben Pagan YEARS ago and it’s truly helped me get stuff done. 🙂

Hope this helps! 🙂

Talk soon!

Liz

Notes From Liz, Website Traffic

Having a JV page is absolutely vital to your product launch. It’s the page you create to tell potential affiliates about your launch and give them to tools they need to launch it.

I’ve created a complete video tutorial (just under an hour) where you can watch over my shoulder as I create a JV page from scratch. I’m of course using Optimize Press to create this page because I can use templates and I LOVE that!

 

All resources mentioned in this video and all resources about product launches can be found by clicking here.

If you have any comments or questions on what I’ve shared in this video please post them below!

Notes From Liz

A Word From Kimberly Castleberry

I always put a lot of effort into every coaching program I do and every client I take on, and when I see messages like this (this was a Facebook post) it makes the long hours and the hard work so worth it!

I want to give a big shoutout, and tip of my hat, to Liz Tomey…

Now you may or may not know Liz, but if you don’t, and you’re marketing online, you should, so go hit that friend button and keep reading!

I’ve known Liz as a connection for a long time but I’ve never really had a good reason to work with her or take one of the larger trainings she offered, nor having taken the time to REALLY get to know her.

It turns out I was missing out.

I’m strategically writing this now – while her most recent course is no longer for sale – so people don’t think I’m just saying something to make an affiliate sale.

I bought – and am taking – her PLR marketing course…

The woman is coaching with a servant’s heart…

She has bent over backwards for the students in this group…

We’re not actually fully convinced that she’s sleeping…

Not a single one of us have been left hanging, stuck, had questions unanswered, or even been given an excuse to slack.

There’s a dozen different ways we can reach out to her – both on group calls and privately – and she lets us use ALL of the channels.
I’ve seen substantially less care taken of students in courses in the $2k bracket.

To say “I’ve gotten my money’s worth” (and we’re barely half done) is such an understatement.

When she releases this course again, if it sells for anything under $1,000… you’ve gotten a bargain.. and I wouldn’t blame her a bit for clocking it at $1,997.

She puts the “big boys” courses and coaching to shame.

Most hands-on, authentic, sometimes laughing together, I’m-truly-here-to-help, course that I’ve taken in the last three years.
Hands down.

Liz, you’re amazing. Keep it up girlfriend! <3

Internet Marketing, Notes From Liz, Product Creation

The $37,000 Story

It’s been quite a while since I’ve told this story, but I’ve told it to many people over the years because I want people to truly understand what happens when you create a product that helps people, and you do a full product launch for it.

So back in 2004 my ex-husband had gotten laid off from his job. We lived in a tiny town (Gates, TN) of about 800 people. Getting laid off from a job in most places isn’t a big deal, but when it’s in a town of 800 people there’s not a whole lot of other jobs. NONE actually…

At the time I was running a direct mail advertising business. My business was doing about $60,000 a year and with his income of about $40,000 a year we lived pretty well. The cost of living in the South of the US is REALLY low and even with 5 kids at home at the time we still did pretty well.

But… When he got laid off our income basically got cut in half.

For years my ex-husband had worked his butt off. He also juggled 5 kids while working his butt off. So when he got laid off we had this conversation…

Me: Hey! I have an idea. You’ve always been super dad and worked a ton of hours. Why don’t you take over my direct mail advertising business, and I’ll start an online business. I’m pretty sure I can at least replace your income.

Him: Dead silence…

The look of terror on his face told me this probably wasn’t my best idea. After talking about it for a bit I got him on board. Between he and my mom I don’t know who had more faith in my abilities. 🙂

So I taught him the ropes of running my direct mail advertising business, and I went to work on creating an online business.

Fast forward six months…

I hadn’t created an online business. I just didn’t know what to do. There were so many options, and I just didn’t know which way to turn.

I knew I had to do something though because…

1. We were almost 4 months behind on our mortgage payment. Folks that’s foreclosure status just FYI.

2. We were about to have our vehicles repossessed.

3. Utility companies were threatening to shut off our services.

4. The groceries were getting stretched pretty thin!

So I looked around at all these people running different online businesses and saw a few people talking about “product launches” they were doing where they were making tens of thousands of dollars. Some of them even hundreds of thousands of dollars.

(John Reese hadn’t set the record yet in the industry for a million dollar launch at this point. If you know that little fact you’ve been in the business for a very long time.)

So I decided I was going to create a product and launch it and make a ton of money…

I started looking on forums to see what people were talking about so I could find a topic to create my product around. At the time Joint Ventures (in terms of getting people to promote your products for you) was a HOT topic.

I started asking questions about the topic, and started getting really good answers from people about it. I contacted 10 or 11 of the people who answered me and asked if I could take their answers and compile them into an ebook I was creating called Joint Venture Seeker.

Not one of them turned me down because I told them in return I’d add their name and website to the entry in my ebook. Once I got my ebook created I added in some workbooks that I created to help people, access to a special forum dedicated to networking, and a few other things like recorded interviews.

I packaged everything up, created a download page, created a sales page, and I had my very first product. No upsells or anything like that. Just a great product loaded with information that people WANTED!

(This was way before Mike Filsaime came out with Butterfly Marketing and taught us all about upsells. Again if you remember that you’ve been in this business a very long time.)

I added an affiliate program in and then went to the people who had given me the initial information for my ebook and asked if they’d promote. All but one of them said yes, and within two weeks of launching Joint Venture Seeker I did $37,000 in sales.

That product launch literally saved my entire family from financial destruction.

It’s now 2024 and I’ve done product launch after product launch now to the tune of millions of dollars since then.

I believe in the product launch strategy so much because it’s exactly how I got my start and it’s exactly why I am where I am today!

I’m not sharing this story to brag… I’m sharing this story to give you hope. If a high school AND college drop out can create and launch products that not only allowed her to stay home with 5 kids, but her husband too, I know that you can do it.

If you don’t have a product yet… Create one!

There’s so many options for creating a product in so many different niches and it’s never been easier with all the tools and training you have at your finger tips.

Once you have your product, create a sales letter and download page for it.

Once you’ve done that create a jv page and start contacting people about your product and get them to promote it. Yes, there is a lot of strategies and tactics that are involved, but it can be done.

Again with all the tools and training and technology out there, there is no reason you can’t do it.

You’ve just got to start somewhere…

Side Note: One of the best places to start is with ME as your coach and access to an arsenal of learning systems that will give you the SKILLS you need to start your own online business. And that’s exactly what you’ll get in the The Ultimate Online Business Skills Mastery Bundle at https://www.LizTomey.com/online-business-skills-bundle

So there you go… Now you know how Liz Tomey got started and the power of launching products. Make sure and leave any comments or questions you have below and I’ll reply to you.

To your success!

Liz Tomey

Notes From Liz

The Liz Tomey Map

Okay so I decided to do something pretty cool after having so many people ask me where all of my sites and offers were. I had a graphic created that shows you EVERYTHING from a simple map.  You can see that below and/or click here for the clickable map in PDF format that you can download.  Hopefully this will help you in finding exactly what you need from me. 🙂

 

Notes From Liz

I Need You In My Life!

So for the past 6 months I’ve been in a pretty bad life funk… No worries things are getting better, but it’s been a rough 6 months. Honestly it’s been a rough 3 years. I’m sure a lot of you can relate to having “bad years“. Of course there’s lots of good in them too, but as a whole the last 6 months have been REALLY rough!

I’ve had a problem with knowing what direction to go in. Some HUGE mental blocks kept me from being the best me I could possibly be.

My “mojo” has just been gone!

I made my life long dream come true to move to Florida, but that also meant that…

1. I had to leave my best friend of 13 years behind… She’s always been a HUGE source of “mojo” and being this far away from her was like leaving half of me behind.

2. I had to leave my hometown… For 32 years (I moved to Chattanooga when I was 5) I’ve called Chattanooga, TN home and it’s an amazing city that has all of my best memories in it. And 95% of my special spots!

Those two things had a much bigger impact on me than I ever imagined. I lost part of me in making one of my lifelong dreams come true.

That happens when you go after bigger and better things!

Now add in a horrible heartbreak and a catastrophic event I can’t even talk about publicly and you have the recipe for a massive “funk“.

As I said though things are getting better…

Why?

Because I’m learning to get my “mojo” from other people and things.

I lost my mom 3 years ago and she was literally my backbone. She was my BIGGEST source of “mojo“.

Then I divorced one of the most amazing men in this world. Yes he has his faults, BUT when I met him at 23 I was still such a child. The man basically raised me and turned me into an adult. Well as much of an adult as he could. He was another HUGE source of “mojo“.

In that divorce I also lost 4 step-children that I helped raised for almost 13 years. Yep… There goes some more “mojo“.

My son decided that he wanted to live with his father full time instead of me. Talk about heart breaking. He’s got an amazing dad and that’s the only reason I allowed it, but it was devastating. He doesn’t know that because I’m trying to teach him to follow his dreams and what makes him happy. But… There went another HUGE source of my “mojo“.

Now throw in the move and leaving my best friend and hometown behind you can kind of see I’ve been sucked dry.

Literally everything I’ve known just slipped through my fingers. A lot of it is my fault, but at the end of the day I’ve suffered huge losses.

Add in the last 6 months of craziness and my “mojo well” has run dry.

I’ve always gotten my “mojo” from people and special places. I’ve been warned about not getting it from people, but it’s in my makeup to do so. Maybe it’s a character fault, but it works for me when I’m getting it from people so I’m accepting the fact that I have to get it from them.

With so few people in my life now I didn’t know what to do… So I started thinking about who else was in my life when I’ve had the MOST “mojo” going. All the people I’ve listed above were there, but guess who else was.

YOU!

At my best I’ve always given half of myself to my customers, fans, and followers…

That reminder has catapulted me back to where my head needs to be. It’s you guys who give me my “mojo“.

How?

By buying my stuff? Of course, but that’s like .005% of it. 🙂

The ways I get “mojo” from you guys is when…

You comment on my Facebook stuff/ blog…

You give me feedback on the information I create for you…

You consume what I teach you and use it to be successful…

You are actively go after your dreams…

You consider me a source of YOUR “mojo“…

Even when you are giving me “constructive criticism“…

I could go on and on here, but today I wanted to open up a little to you and let you know how much I appreciate you for all the “mojo“.

Keep doing what you’re doing… Keep interacting with me… Keep letting me know what you think… Keep letting me know how I can help you…

Just keep sending all of that “mojo” so I can continue being the best I can be for you!

Alright that’s enough “sappy” stuff for one day. And definitely enough “mojo” talk. 🙂 Time to get back into action mode with all of this “mojo” I’m getting. 🙂

I hope you’ve found something in this post you can identify with and I hope if you’re lacking in the “mojo” department that you find your new source of it too!

Liz

Notes From Liz

Getting Back To Life

To start this post off I was looking for a great quote. Probably just something else I was doing to put this off. 😉

And that’s what this post is all about. Putting stuff off…

Stop it! Stop it right now!

I’ve been waiting for the “stars to align” and my life to become completely perfect before really diving back into business and getting back to kicking ass in this industry.

There are so many things I need to finish, so many things I need to start, but right now…

I’m so locked up in my head I can’t seem to get anything done.

I mean NOTHING!

What happened to get me here?

A lot… *lol*

I up and moved away from everything I have ever known. I got my heart ripped out of my chest and fed to me. I had a serious catastrophic thing to happen to me that was entirely my fault.

Huge things that tore me down without me even realizing it until the last few weeks where I’ve been trying to put all my pieces back together again!

So I decided to go back in my mind to a time when my business was running great, and I was doing great with life in general. There are smalls windows in time when both of those things simultaneously happen. I usually have one or the other.

But… I’ve ALWAYS had one or the other!

For a while though I’ve had neither…

In the last few weeks I’ve been able to get the life stuff straight. Whew… That’s the hardest part.

Now to take on the business stuff!

If you find yourself in a position where you don’t know which way to turn in your business here is what you do…

1. You must absolutely go and wear yourself out! Push yourself in some kind of physical activity where for a few days in a row you’re so tired you can’t see straight. I call this “soul sweating”…

This will clear your mind and bring you down to a place where you can think clearly and concentrate.

2. Come back to your business and find 3 things you have been putting off and spend 2-3 days getting them completed and taken care of. Just tackle the shit out of them and get them done no matter what it takes.

This will make you feel accomplished and make you want to get MORE done!

3. Find ONE thing that can make you money RIGHT NOW! I’m talking something that can make you money in 24-48 hours or even less than that!

This will put money in your pocket and give you the breathing room you need to move on and do bigger things that bring in BIGGER money which will give you sooooo much more “drive”!

I got 1. knocked out over the last several days…

I’ve spent a ton of time riding my bike on Anna Maria Island in Florida. It’s about 30 minutes from where I live. I’ve also spent time swimming at the beach, soaking up the son, canoeing… Anything just to exhaust my body and clear my mind.

For the next 2-3 days I will work on 2. I’ve got a few projects I’m behind on, and a few clients I am behind on. I will finish those up, and then by Monday I will have 3.

This will all lead me to where I need to be with business!

So what can you take away from this?

Life is going to knock the hell out of you a lot! A whole lot… It probably already has several times. If not… It’s coming for you. I had 33 years of near perfection, and it came and got me over the last 4 years REPEATEDLY! 🙂

When life knocks the hell out of you though you’ve got to have a way to come back from it. This is my way of doing that! The three steps I just listed help me. You might be able to use them and you might not, but you MUST have the steps YOU need to take laid out in your mind so that when life does knock you down you can actually get back up and be even stronger than before.

I encourage you to take an hour alone right now and think about the things that get you “pulled back in“, and get you back on track. Write those things down and I’d love for you to share them in the comments below!

Here’s to fighting back!

Liz

Notes From Liz

Today, we’re finally going to start talking about viral marketing… YEAH! 🙂

I want to give you an education in viral marketing, and give you a plan that will allow you to use viral marketing the exact same way that I have to not only brand myself, but make a lot of money too.

Many have asked me what viral marketing is, and there are a ton of terms for it. I define viral marketing in this way…

Viral marketing is any action that you do for your business that will be duplicated by others.

So for example, when I give you a free report. That free report probably has my name and website name in it along with my affiliate links. When I give it to you, I tell you that you can give it away too. So you send it out to your list, and a few people from your list send it out to their list, and on and on.

That’s viral marketing, and there are several techniques that you can use, but there’s one technique that has built my business faster than you would believe.

Resell rights products…

Not buying them, but CREATING them!

So many people think these little jems are dead, but they are sooo wrong. This July (2016) marks my 12th anniversary in Internet marketing. Most people think that I’ve been online for years and years, and that’s why my name is well known, but that’s not entirely true.

There’s people who have been doing this longer than me and no one knows who they are and they don’t make much money. It’s not your time you put in. It’s WHAT you put in…

The way that my name got all over the place, the way that my career took off, and the way that I immediately started making $1000’s of dollars a month in affiliate commissions was by creating my own resell rights products, and anyone can do the exact same thing that I have done.

I know that everyone isn’t a writer so I’m going to give a plan for the “do it yourselfer” and a plan for those who could outsource the whole thing.

Okay, for you do it yourself people…

Here is your step-by-step to creating your own resell rights product.

1. Find a topic to write your product on. Internet marketing forums are the best place for this.

Note: If it’s a video or audio product, you’ll still need to pick a topic.

2. Write an outline for your product.

3. Take your outline and fill it in with content. Make sure and put your affiliate links in where you can.

4. Have graphics made for your product.

5. Polish your product up. If it’s an ebook put your ebook graphic in it, and make the formatting look nice. You can even use one of my products as an example if you would like.

6. Create your sales letter for your product, and make it into a web page.

7. Create a resellers package for your product. Again, you could use one of mine as an example. You can get my resell products from http://www.BigResaleRights.com (Note: I have sold that brand to someone else now. He’s selling many of my resale rights products and his own now too. I still highly recommend it.)

8. Upload your product and contact people who you know sell resell rights products, and give them your product to get it out there.

Yes, this sounds like a lot of work and it is, but by doing most of the work yourself, you can save a lot of money. However, this is SO powerful. If you do this at least once a month in no time, you’ll see an increase in money, and in your name recognition.

Now if you don’t know how to do any of the above, you have two choices. Learn to do it or hire someone to do it. So let’s look at this step-by-step and by price if you were to outsource doing this. I totally outsource resell rights product creation now, so it is do-able.

1. Find a topic to write your product on. Internet marketing forums are the best place for this.

2. Write an outline for your product.

Note: You’ll probably want to do this yourself also. All you need to do is find 10-15 points about your topic and put them in an understandable order. If it’s an audio product the person you outsource this to can just write it like an ebook and then read it. If its a video product, you may want to be a bit more specific about what you
want.

3. Take your outline and fill it in with content. Make sure and put your affiliate links in where you can.

Note: Now this you can outsource at places like Guru.com. Tell them what you want, how many pages you need it to be if it’s an
ebook. Audio and video products are going to be different.

Price: $100-$300

You can get ebooks done for about $5 a page on sites like Guru.com.

However… Just because it’s a resell rights product doesn’t mean it can be a crappy product, so make sure you give all the info about the topic that you can. Audio products are going to cost you a bit more, and video products even more.

4. Have graphics made for your product.

Note: In order for your product to compete with all the other resell rights products out there, you’re going to have to have graphics done. These graphics will consist of a header and footer for your sales page, and a graphic image of your product.

Price: $100

You can also find someone at the freelance sites I listed above to do your graphics, or you can just search the search engines.

5. Polish your product up. If it’s an ebook put your ebook graphic in it, and make the formatting look nice. You can even use one of my products as an example if you would like.

Note: Is what you could do here is hire someone to take your product, and polish it up. Send them over one of my resell rights packages and tell them you’re looking for your product to look similar to this. I really recommend you doing this though, so you can put your affiliate links in, and really give it your personal touch.

6. Create your sales letter for your product, and make it into a web page.

Note: I actually should have put this as two steps, because you’ll need to have someone write your copy for you, and then take that copy and make it into a sales page.

Having sales copy written is VERY expensive, so you may want to buy a course on writing copy once you see the prices people charge for copy.

Price for copy: $250-$25,000+ (Yes, I’m serious.)
Price for sales page setup: $50-$100

7. Create a resellers package for your product. Again, you could use one of mine as an example.

Note: You could outsource this too. Just send your product, sales page, and graphics to someone, along with one of my packages and tell them you want it put together like I put mine together.

However, you could easily do this yourself.

Price: $50

8. Upload your product and contact people who you know sell resell rights products, and give them your product to get it out there.

Note: Your same person that did your sales page could create a download page for you, and get everything uploaded to your server for you.

Once you have this done, give your product away to those who can sell it for you, and tell them they can have it under the condition that they will direct people to your download page to download the product.

Why?

Well, if you make your name a squeeze page, and tell them they have to give their email address to get the download link, you could also start building a list. Do this a few times, and you wont have to give your product to people. You’ll have your own list to market them to.

So with this technique, you could…

1. Make money off the affiliate links in your product.
2. Make a name for yourself.
3. Build a list

What more could you possibly ask for?

Resell rights products are the way that I have built my business so quickly and so profitably.

Okay, we’ve had a REALLY long talk about viral marketing and how to use resell rights products that you create to put it to use.

Enjoy!

Liz

Notes From Liz

One of the biggest complaints I hear about in this business is how much money you have to spend to be able to make money.

I mean you have to spend money on things like…

Domain names
Hosting
Autoresponders
Software
Training
Coaching

… and the list goes on and on!

But what if you were starting a brick and mortar business?

I mean an online business is a “real” business too right?

For a brick and mortar business there are all kinds of costs and usually you have to have hundreds of thousands of dollars in capital to even get started.

So my question is why are people complaining so much about having to spend money on starting their online business?

Just why should everything be free and handed over to you?

It’s simple… It shouldn’t!

Just because it’s an online business doesn’t mean it’s not going to cost you money, but you need to look at it as what I call, “Well Spent Freedom Money”.

Each time you invest in your business you’re investing in your freedom…

Your financial freedom
Your time freedom
Your lifestyle freedom

Because having an online business can give you all of that and so much more.

Now of course I’m not saying that you should buy everything under the sun. You should ONLY spend money on things that will help your business right now, but never think for one second that you shouldn’t have to invest in your business simply because you run an online one.

Okay end of rant! 🙂

I’d love to hear your thoughts on what I’ve said here so make sure and leave your comments below…

Liz