LizTomey.com – Page 15 – Liz Tomey – Internet income and marketing coach, author, and speaker

Content Creation Formula Is Live!

This week we’re talking about content marketing!

If you’re not using content in your business to promote your affiliate links, your own products, your programs, etc you need to stop what you’re doing and listen up!

Creating content about my niche and putting it in front of my audience brings in LOADS of traffic for me, and we’re going to be talking about how I do it this week…

But… I run into a big problem with it ALL the time.

The problem?

Finding topics in my niches that people actually want to KNOW about.

If you just throw content out there people may or may not read it. But if you put content out there people WANT to read they will and then you can get your “stuff” in front of them.

If no one reads the content you’re NOT going to make any-money. Plain and simple…

So today I picked up Arun Chandran’s Content Creation Formula guide to help me with this issue.

http://www.IMWithLiz.com/ProductCreationFormula

Inside this guide he gives you 12 different ways to generate ideas for content that people actually want.

Just the very first one I was blown away by and had never heard of. I used it and got 6 different ideas for content I can create right now and use in my marketing.

If you’re struggling to find content that people actually want to read so you can promote your business to those people then I highly recommend you grab Arun’s guide, download it, and start using the resources he’s telling you about.

I just did and now have enough content ideas to use to create all the content I need this week for the topic I’ll be covering. 🙂 So easy!

Okay… That’s it for now. This week as I said I’m going to be talking to you about how to use content to promote your stuff, so make sure you grab the Content Creation Formula Guide so you’ll be able to have all your ideas for topics and can use what I’m going to be teaching you!

http://www.IMWithLiz.com/ProductCreationFormula

Talk soon!

Liz

Content Marketing, Website Traffic

How I Use Content Marketing In My Business To Get Traffic

So before the term “content marketing” was being thrown around the Internet so much I was using it and not even knowing it was a “thing“. It just made since to me to create content, put it in front of people, and bring them to my site with a call to action.

And that’s basically what content marketing is…

Create content that your niche wants to know about, make sure that somewhere in the content there is a call to action to come to your site, and put it in front of them…

Easy right?

Well… It IS, but there are some things you need to know…

1. You’ve got to create content that people actually want to read/consume. If no one wants to read your content then why create it? They’re not going to read it and come to your site, so why waste your time? There are lots of ways to find out what the people in your niche want to know about.

SIDE NOTE: My good friend Arun Chandran has created a guide with 12 different resources you can use to find topics YOUR niche really wants to know about. It’s called the Content Creation Formula and you can see it at http://www.IMWithLiz.com/ProductCreationFormula

2. Your content has to be really really really… Did I say really? GOOD! You cannot just throw something together throw it out into the Interwebs and think people are going to crawl over themselves to view it.

You’ve got to grab their attention with a good headline, a cool graphic, a cool video intro (depending on what kind of content you’re creating), and then keep them consuming your content by keeping them engaged. If you’re not good at this find a professional to do it for you!

3. Have a strategy! If you create killer content and then just throw it on you blog again… People are not going to come running just to see what you’ve got for them. Ypu’ve got to have a strategy!

Example: I have a squeeze page at http://imwithliz.com/sp/ultimate-list If I want to use content marketing to get traffic to that page I need to sit down create 5-10 topics my niche wants to read about, decide what kind of content I want to create (blog posts, articles, graphics, videos, etc) for each of those topics, put a call to action in each piece of content, and then decide how I will distribut my content. I could put it on my blog and tweet about it, share it to Facebook (I have a lot of friends in my niche), use Facebook ads, upload it to YouTube (if it’s a video), upload it to graphics sites (if it’s a graphic), and the list goes on and on.

So all of this should give you a better understanding of content marketing, and the example above is exactly how I use it in my business. I’ll be talking more about creating killer content and how I distribute it in future posts, but for now you should have a better understanding of how it all works and what you need to do so that it actually works for you.

No crap content…

Have a call to action in ALL of your content…

Get it out there…

That’s it!

If you have comments or questions please leave them below…

Liz

P.S. Creating content that people actually want to know about and will actually consume is your first step. I mentioned above a killer resource called the Content Creation Formula from my friend Arun. It’s got 12 resources in it that you can use to find topics to create any kind of content around that you want. That’s where you need to start so make sure you pick this guide up before moving forward! >>> IMWithLiz.com/ProductCreationFormula

Notes From Liz

Day 16 The Liz Life FB Live

On tonight’s FB Live I literally freaked myself out and ran like chicken little. 🙂 We also talked about fighting technology, and how to quit your job and go full time with an online business!

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

Launch Your Product Workshop – This is a workshop I did showing how to launch your own product. I go in great detail all about setting up affiliate tools pages AND how to get them!

http://liztomey.evsuite.com/bblwebinar11-10-15 http://liztomey.evsuite.com/bblwebinar11-18-15 http://liztomey.evsuite.com/bblwebinar12-9-15 http://liztomey.evsuite.com/bblwebinar12-18-15 http://liztomey.evsuite.com/bblwebinar12-18-15-2

YourOwnSqueezePage.com – If you don’t have a squeeze page (a really good one) then you NEED this! We will setup a squeeze page for you and then I’ll coach you weekly on how to build your list and make more money with it! http://www.YourOwnSqueezePage.com

Membership Quickstart Workshop – Learn how to create your own membership site! http://www.MembershipQuickStartWorkshop.com

DFY Membership Sites – Want a membership, but don’t want the headache of setting one up? Then check out the options we have for creating and entire membership for you PLUS giving you all the content for it for 12 months!

DFY MRR Membership – http://dfymembershipsites.com/YourOwnMRRMembership

DFY Traffic Membership – http://dfymembershipsites.com/YourOwnTrafficMembership

DFY PLR Training/Coaching Membership – http://dfymembershipsites.com/PLRTrainingMembership

My Affiliate Hub – This is my affiliate hub and is a work in progress, but it’s a great example of what you should be doing for your affiliates if you have multiple products in the same niche that they can promote! http://www.LizTomeysAffiliateProgram.com

My YouTube Channel – You can learn a ton here, see all my webinar replays, see all my tutorials and MORE! http://www.YouTube.com/LizTomey

Notes From Liz

Day 15 The Liz Life FB Live

Today I started a 15 day personal challenge within my 90 day challenge. It’s a challenge within a challenge. 🙂 And we also talked a ton about email marketing!

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

Online Business Resources By Topic – I’ve been working on a database for all topics related to having and marketing an online business. You can see it at http://liztomey.com/blog/online-business-resources-topic

7 Emails You Can Use To Sell Anything – These are the email templates I was talking about. Expensive but worth every penny X 1000! http://thiskicksbutt.com/7Emails

Newsletter Academy – This is a product I talked about that shows a complete business model for running your own newsletter! http://www.BackpackBusinessLifestyle.com/NewsletterAcademy

Notes From Liz

Day 14 The Liz Life FB Live

Tonight we talked about why flamingos are dicks, AND how I get affiliates to promote for me, campaigns I create for them, and so much more!

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

Backpack Business Mastermind Group – This is a group I run on Facebook that is free for everyone to join. We discuss different online business models and how to get them up and going and making you money. This is a great place to be if you’re looking for an online business model or currently building one! http://www.BackpackBusinessMastermind.com

IM Foundation Method – Use the links below to go through all the videos for this little workshop.

Video 1: http://liztomey.evsuite.com/imfoundationmethodv1

Video 2: http://liztomey.evsuite.com/imfoundationmethodv2

Video 3: http://liztomey.evsuite.com/imfoundationmethodv3

Video 4: http://liztomey.evsuite.com/imfoundationmethodv4

Digital Product Empire Starter Kit V1 – http://bigresalerights.com/starter-kit

Timerlay – The “thingy” I use to put countdown timers on my sales pages. Great strategy for getting people to buy right now! http://www.ThisKicksButt.com/Timerlay

Notes From Liz

Day 13 The Liz Life FB Live

We are in bed with Liz tonight! 🙂 And the “Big Question Of The Day” is why are so many people failing in their online business?

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

Notes From Liz

Day 12 The Liz Life FB Live

People are pissing me off tonight, but I just took a deep breath and kept going. 🙂 You should have seen the 1st take of this Live. *lol* Tonight we also talked all about products with rights. These are great little money makers!

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

Digital Product Empire Starter Kit V1 – http://bigresalerights.com/starter-kit

Digital Product Empire Starter Kit V2 – http://bigresalerights.com/starter-kit-2

Notes From Liz

Day 11 The Liz Life FB Live

It’s late and cold and I had to do this FB Live inside! 🙁 That’s okay though because I covered some killer stuff. If you’re broke and need to make money to put into your business I’m giving you details on exactly how to do it!

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

68K in 57 Days – This is a great product that shows a casestudy of how Sean Mize was able to create $68,000 in just 57 days with his online business. I learned soooo much from this! Check it out at http://www.IMWithLiz.com/68in57

WP Funnel Profits – I LOVE this PLR package! Check it out at http://www.InstantIncomePLR.com/WPFunnelProfits

Digital Product Empire Starter Kit V2 – You can also grab the upsell where we install all 5 products for you http://bigresalerights.com/starter-kit-2

Warriors For Hire – Great resource to find people to do stuff for you AND find services that YOU can offer to make money http://www.warriorforum.com/warriors-hire

Notes From Liz

Day 10 The Liz Life FB Live

Day 10 has been my favorite day so far because I did it at the beach at sunset. This is my favorite place to be and it was great to share it with my people.

Watch the replay below and you can find links to the things I mentioned in this FB Live…

A few things I mentioned in this FB Live:

FB Live Cheatsheet – This is the “thingy” from Barb Ling that I was talking about tonight. This is a great resource and will help you a lot with doing FB Lives AND making money with them! http://www.TheLizLife.com/FBLiveCheatsheet

WP Funnel Profits – I LOVE this PLR package! Check it out at http://www.InstantIncomePLR.com/WPFunnelProfits

Done For You Business Assets I Offer:

YourOwnSqueezePage.com – as mentioned above! http://www.YourOwnSqueezePage.com

DFY MRR Membership – http://dfymembershipsites.com/YourOwnMRRMembership

DFY Traffic Membership – http://dfymembershipsites.com/YourOwnTrafficMembership

DFY PLR Training/Coaching Membership – http://dfymembershipsites.com/PLRTrainingMembership

Master Resale Rights Products (Ready to go that you can sell and keep all the money on!)

Digital Product Empire Starter Kit V1 – http://bigresalerights.com/starter-kit

Digital Product Empire Starter Kit V2 – http://bigresalerights.com/starter-kit-2

Notes From Liz

Day 9 The Liz Life FB Live

Day 9 was awesome! I took everyone behind the scenes and showed them a launch that I’m working on. I’ll explain my business, show you my funnels, and many different ways to make money when you launch your own products!